Why? Why should assessment be done? What is the purpose of assessment?
Assessments should be done for the purpose of making improvements throughout the institution, as well as measuring student satisfaction with their overall educational experience. Since Charleston Southern University is a numbers driven institution, feedback from students is crucial to improving retention and increasing initial enrollment. According to Maki (2002), “When institutions are internally motivated to learn about student learning, assessment moves beyond a periodic activity to an organic and systematic cycle of inquiry involving a shared commitment among faculty, staff, and administrators” (p. 8). This type of commitment and invested interest in student learning and their overall college experience can help Charleston Southern improve not only retention but overall student satisfaction and future alumni relationships.
•What? What are the intended outcomes of assessment?
What is the intended target [unit/level] of assessment?
According to Cuseo (n.d.), assessments can be divided into two categories: institution-centered outcomes and student-centered outcomes. The majority of Charleston Southern’s assessments have been institution-centered; however, the university has slowly begin utilizing student-centered outcome assessments, which have focused on their use of student support services or their satisfaction with student activities. However, assessments that were institution-centered outcomes, namely retention methods, lead to the implementation of an improve freshmen seminar program as well as the creation of a new staff position, First Year Program Coordinator. While institution-centered outcomes are important for the overall function of the university, Charleston Southern must continue to work with student-centered outcome assessments. Some of the units/levels that the assessments should focus on include Academic Advising, Financial Aid, and Christian Environment. Since Charelston Southern is a faith based, private institution, assessing the financial aid available to students as well as their satisfacation with the Christian environment on campus are important for the institution to continue fulfilling its mission and vision.
•When? When in the college experience should assessment be conducted? At what times will it be most valuable?
Currently, Charleston Southern’s assessments have focused on the end of the first year experience, upperclassmen experience, as well as senior exit interviews. However, the institution has not focused on the sophomore year, which is a crucial year for retention, since many students choose to transfer after two years. Cuseo (n.d.) emphasized the importance of end of sophomore / beginning of junior year assessments to determine satisfaction with lower level core courses and readiness for the upperclass / major courses.
•Who? Who will be the assessor[s]? From whom will assessment data be collected?
Charleston Southern’s Director of Institutional Research, who has no ties or reporting lines to academics or student life, is the data collector for all of our assessments. Traditionally, data has been collected only from students; however, Cuseo (n.d.) recommends collecting data from faculty, staff, and alumni as well. Comparing the data from the different groups can reveal any discrepancies or common views regarding the institution.
•Where? Where will assessment data be found? In what locales will data be collected?
Data can be collected through course room usage as well as student services usage. The Student Success Center and Career Services currently keep logs of students who come into the offices. They sign in, and also write down the name of the staff member they are seeing. This will help determine the number of students seeking help in certain areas. The only classroom based assessment data is through end of the semester, student evaluations. While these evaluations are important, they should not be the only tool used to measure student learning. Developing a student portfolio in My CSU (our online program for students that allows online registration, changes to majors, transcript views, etc.) can provide additional data for assessments.
•How? How will assessment data be analyzed and summarized? What research designs and methodologies will be employed?
Charleston Southern relies heavily on quantitative methods, but should also include qualitative methods that involve narrative inquires. This will provide a holistic approach to student learning and the student experience at Charleston Southern, which cannot be fully captured through numbers and statistics.
References
Cueso, J. (n.d.). Assessment of the First Year Experience: Six Significant Questions. University of South Carolina. Retrieved from http://www.sc.edu/fye/resources/assessment/pdf/Cuseos6Qs-web.pdf
Maki, P. L. (2002). Developing an Assessment Plan to Learn about Student Learning. Journal Of Academic Librarianship, 28(1/2), 8.